Last week we highlighted several generous NRCHA professionals and companies that have helped make Rode to Reno possible through their sponsorship.  However, the generosity does not end there!  We are immensely grateful for our remaining patrons, and we hope you will consider them the next time you need a product or service that they provide.

Finish off your CR Ranch Wear look with a pair of Serna Custom Boots.  Owner, Ernesto Serna, takes care to ensure that the boot will perfectly fit your foot.  The custom making process make these boots an essential to any cowhorse professional or competitor, as you won’t be left with sore feet at the end of a long day at Rode to Reno.  Serna Boots can create any style or color, and uses a variety of skins.  They specialize in using elephant, gator, kangaroo, cowhide, lizard, ostrich, and shark.  With Ernesto Serna at your side, you are sure to find a boot that will fit your lifestyle.  For more information on Serna Boots, be sure to visit their website at

Since 1981, Lifeline has been developing supplements to improve the lives of our equine athletes.  They are committed to producing quality products based on scientific research and the needs of equine professionals and owners.  At the core of each supplement produced by Lifeline, is an active ingredient called BioThrive.  BioThrive is a bovine-derived serum that acts multisystemically in horses to support a healthy inflammatory response that will address issues related to joint mobility, respiration, immunity, and gut health.  BioThrive results have also been documented in over 300 published, peer-reviewed journal articles across multiple species.  To find out more about Lifeline products, visit their website at  You can also find them on Facebook at

WW Ranch, located in Aubrey, TX, specializes in the breeding, selling, and showing of quality reining, cutting, and cowhorses.  They have been in the industry for over 20 years and have steadily improved their lineage of sires and dams.  WW Ranch takes pride in the great minded, easily trainable athletes bred and raised at the ranch.   Mister Dual Shine, 2013 sorrel stallion, will be standing at WW Ranch for the 2017 breeding season.  Mister Dual Shine is sired by 3 Million Dollar Sire, Mister Dual Pep, and out of Shiners Valentine by Shining Spark.  For more information on the ranch or Mister Dual Shine, visit their Facebook page at

Oswood Stallion Station, located in Weatherford, TX, is the ultimate performance horse stallion station.  Owner, Jeff Oswood, boasts over 40 years in the breeding business and has directed the breeding careers of exceptional athletes including Mr Gunsmoke, Doc’s Hickory, Grays Starlight, and Travalena to name a few.  Oswood Stallion Station’s state of the art facility provides customers with on-site breeding, cooled and frozen semen, embryo transfers, transported semen, foaling services, mare care and maintenance, and sales prep.  Their impressive stallion line-up includes Gunnatrashya, Walla Walla Whiz, CD Diamond, Dual Rey, Halreycious, Hickory Holly time, Hottish, Like A Diamond, Lil Catbaloo, Meteles Cat, One Time Pepto, One Time Royalty, PRF Spoonful of Gold, Rey Dual, Reys Dual Badger, Reyzin The Cash, Smart Boons, and Time For The Diamond.  For more information on their stallions or the services they offer, visit them at

We would also like to recognize several long-time SRCHA supporters that have graciously offered their patronage to Rode to Reno.  These individuals strive to see the success and growth of the SRCHA and Rode to Reno.  Thank you owner, Kay Rankin Williams; past SRCHA President and owner of Dry Creek Ranch, Gregg Lafitte and wife Jahn Lafitte; and Walt and Jocelyn Greenman of Hat 6 Ranch.  Hat 6 Ranch is also our Rode to Reno Derby sponsor.

We are also excited to announce our SRCHA Fall Festival Futurity sponsor, Danny Poole.  The SRCHA Fall Festival Futurity will be held in October and is located in Amarillo.  Check back with us for more information on this show.

See you all in Fort Worth for Rode to Reno, and be sure to personally thank the professionals, companies, and individuals who helped make this event a success. Good Luck!Oswood-Logo